Commissioned in June 2021 to coordinate HAMIL'S - The Better Man EXPO, EY Creative is providing virtual event management, marketing roll out, social media management for the event as well as hosting exclusive HAMIL'S content on our site while the HAMIL'S portal is being built.
THE BETTER MAN EXPO
The esteem of any individual is closely related to the level of care that individual pays to himself. We aim to therefore motivate men, using the notion that they are indeed good enough and should be their own inspiration.
The EXPO and soon to be launched Website will create an authentic and healthy community in which men feel encouraged to participate and find real added value. Men will now be caught up on the quality and variety of fare that is available and tailored for them in our local market.
On paper, HAMIL'S is a creative consultancy that focuses on men's grooming, fashion and lifestyle. What it does not say is that HAMIL'S was inspired by Hamilton Parris, the father of Conrad Parris - HAMIL'S 1921, Founder + Fashion Connector
The Better Man EXPO which takes place on June 19+20, 2021 online, seeks to serve as a launchpad for the HAMIL'S website which will provide an online community space for Caribbean men.
At the EXPO, HAMIL's will feature 100% Trinidad and Tobago fare through the arts, fashion and personal grooming products and displays. Mental and physical wellness are equally important and attendees will get the opportunity to engage with the best local experts in the field. The EXPO will create an authentic and healthy community in which men feel encouraged to participate and find real added value.
The EXPO ends with a round table discussion and traditional "three pot" where attendees can enjoy cooking techniques of popular cooks and chefs. Under this feel-good arc, we sit with relatable professionals to candidly chat about our now and re-evaluate the importance of our esteem, for the future.